10X Stages Week #3 Questions (2020)
Got questions for this week's Coaching Call? Comment below with your question and/or upvote the ones already posted that you also have.
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Hey folks,
I'm just reviewing the 'setting up the room' lesson and wondered if it would be possible to have a diagram of Pat & Pete's ideal room set-up, is that a possibility please?
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I am an independent B2B sales rep for several manufacturers so I have hundreds of products; I work to open B2C companies as dealers and push them to sell my products. Some brands have greater potential than others so I can narrow my focus for most presentations. However, I do not set pricing nor can I bundle products so I'm having a hard time creating an offer other than what's on the price lists. It seems that most people are selling at retail whereas I sell wholesale and even then I don't handle inventory or payments. Is the offer something I should even worry about?
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What is the difference in conversion rate between asking the audience to fill out a contact card vs. collecting their info when they go to your website?
Asking people to fill out a paper contact cards feels a little dated... and I've see lots of websites where you have to enter your name and email address to get a free piece of content sent to you. But this relies on the audience doing something later (rather than now). So I'm guessing that asking the audience to fill out the contact card has a much higher conversion rate but I'm curious if you know what that difference in rates is and if there are other reasons for doing the card?
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Hi guys,
I signed up a little late so I have a question from Module 2:
My proprietary information is actually based off a business management system that I did not create myself. This is what I've used to create results in the past and I would like to continue to use to in my course. Should I include information about the systems creator in my talk?
Thanks, Jem
PS: Thank you for creating this course, I've really enjoyed doing it, it's been the perfect gradient.
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*** Need Some Clarity Help ***
Hi Pat & Pete,
I wrote out my signature talk last week and am going through module 3 this week and am thinking I need to shift gears for my topics.
Originally I was going to cover
1) Navigating the beauty industry
2) Diet and skin
3) Skincare through each decade of lifeNow with everything going on, I am days away from having to close my doors, meaning no income coming in. As a single mom, I have to act fast! I'm thinking about focusing my talk on skincare through the decades and touching on a few decades per presentation. It would change depending on the audience's age and needs.
The only hesitation I have is that this is the program I'm working on designing as my product suite. This originally started as a book, but after hearing Pat & Pete say that books aren't the best product, I'm turning it into an online course, plus it's something I can use to generate income if my business is forced to close. I'm shifting gears from working 1-on-1 with facial clients in my treatment room and now going online to teach something totally new. Because of my hands-on experience I found the embedding section to be fun and have lots of great stories and experiences to add!
Would you recommended doing my presentation on skincare each decade or am I better off touching on the original three points?
Thank you!
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Hey Pete,
Hope you are staying well, I got a question about maximize my online deliver. I am finding it hard to maximize my potential in front of a camera because of the personal feeling that is missing, I keep catching myself looking away at the camera, is there any suggestions you can give me to train myself out of these traits?
Thank you
Anthony Nova
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Pete and Pat,
I'm a home builder wanting to grow my business by using stages to create my own customers. My plan is to create partnerships with first time real estate investors to build 2-4 unit properties and hold them for rentals.
I'm having a hard time with a product suite for this. Obviously I can't give away a house, and my main product (partnership in a deal) is pretty high priced (min $10k investment). Any recommendations?
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Why not rely on Speaking Fees?
Do you anticipate speaking fees going away as more and more people become presenters and its harder and harder to book stages? Or just because it leaves a lot of money on the table when you could be focused on selling product from the stage.
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Best Transitional Phrases
Pat,
Jumping back to last week's lesson about roadmapping: to me the phrase "That's all I have to say about that, now I'm going to talk about my next point" as a transition seems a bit cheesy.
I definitely understand the importance of clear transitions, but do you have a "better" way to say it? Or is it really best to just say it like that?
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*Core Offer*
I'm coach sales and marketing strategy to service-based business owners & professionals. Is it too much of a leap to offer my 1 on 1 coaching as my core offer from stage? ($525-$1050/month ongoing retainer). I do have an online course but I konw I can help people the most with 1 on 1 coaching, and I still have capacity to add clients to my roster. Plus I never discount my coaching. Thanks!
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*Free gift*
Is it okay to have a free gift that has a negative spin? Like the "10 most common mistakes professionals make in their marketing"? Or should it be a positive like "top 10 marketing tips for professionals"?
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*Table cards*
Could we please see examples of table cards for a) when we can't sell from stage and are just collecting email addresses for the free gift, and b) when we can sell from stage and want them to sign up for a course or 1 on 1 coaching? (especially the "sell" one - do you always get credit card info, or just sometimes email addresses so you can invoice them?). I'd love to see what information you include on each.
Thanks!
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CLOSING LOOP
How to transition to closing story without saying "let me tell you a story" especially if story is not related to business trying to sell.
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CLOSING LOOP
In my closing story of changing "status quo" should I mentioned the pain or discomfort that may occur to get the results you want or should I avoid bringing this up.
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I BELIEVE STATEMENT
Where should this statement be? Opening heart story, content, or closing heart story?
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My first 3-4 slides of my content section that are intro general details of the company. Intro to company (basically who we are)
Is there a better way to start the content section.
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