10X Stages Week #2 Questions
Got questions for this week's Coaching Call? Comment below with your question and/or upvote the ones already posted that you also have.
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Two Questions:
1-Can we send in our signature talk for critique?
2- I have one target market but within the target market, the client's are not quite the same- independent cosmetic brand entrepreneurs vs fortune 500 beauty corporations. Does the LINEAR principle still apply? No matter you are a small brand or big brand, I can help you?
My offer is more geared to independent cosmetic brand entrepreneurs but I prefer to have more fortune 500 clients as they can afford my pricing with less resistance. How do you mix a sigtnature talk for one general target (cosmetic brands) but different types of clients-should I create TWO different talk?
Thanks!
Ginger, Cosmetic Industry Consultant- creating products from concept to counter
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[Please forgive me ahead of time if you already covered this in week 2 materials. I'm trying to plan ahead...]
It seems most if not all speakers use or will eventually use presentation software (such as PowerPoint) to engage their audiences.
While building our signature talk, should we or should we not plan on using slides or pictures for effect or summarization of information.
It's often a crutch for many but can be a powerful ally if used correctly. Your thoughts would help to streamline the content and direction of our signature talks concerning this. Thank you so much ahead of time.
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Why this is called “SIGNATURE TALK”? Which definition of signature applies here? Can you elaborate on that?
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Last week you mentioned our BHAG should be included in our talk; is that best included in the WHY portion of our first 5 minutes "Ordinary/Extraordinary/Why" intro?
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In regards to the head section and the linear path to learning: Where in the head section is it best to include that? Upfront before we give the content, or in wrapping up the head section?
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Is it better to go from ordinary to extraordinary? Or extraordinary to ordinary in the talk?
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How do we get the audience to sign up for the talk to begin with? Do we punch in the Heart Story on the add that promotes this webinar or event? I ask for the people who are selling their own talks and making their own Stages...
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Is there at any point in this program where we can work individually with Pat or Pete on our talk. Mine is rather difficult topic because of my story it relates to god and not everyone resonates with god. I'm having a tough time figuring out how to navigate my extraordinary story to which sets me apart from most life coaches to than into dream building and how to build your dream life. I would love to be able to work one on one with one of them even if its an extra charge.
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Hi! I have two questions:
1. How much content should you actually teach? Not to give everything away so people still want more. What is the perfect formula for this? Speak but not teach...
2. How many stories should we include.? There is always more than one, or at least many parts to the story.
Thank you!
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I'm giving a talk tomorrow! It's not the audience I'm designing my signature talk for, and is actually completely unrelated. I'm volunteering for a high school business club. At first, I was going to just speak and add value, but now I am going to
A. Utilize the method outlined in module 2, and
B. Collect their email addresses
While this is not directly related to the signature talk I crafted in the modules, I believe that practicing the skills can only help, since I'm speaking anyway :)
I did outline my signature talk as I went through the modules, and will have several questions after I give tomorrow's message. I am looking forward to our coaching call on Friday!. Thank you for putting this course together - it is incredibly valuable (and my wife will be stopping by to see Pete at FHL tomorrow!)
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Pat I know you had mentioned to go into 4 steps or 4 filing folders of content in the head of the talk. If theirs a 10 step process to my dream building coaching process should I choose the 4 that stick out the most and than leave the rest for my 12 week coaching program I offer? Also can you clarify We open with heart ( that needs to be 5 minutes or does the roadmapping needed to be included in the five minutes span you were talking about?)
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As I was working on my Story Braid Framework worksheets, I got a FB messenger from a good friend to call this telephone number now. Trusting that this guy does not waste my time, I did call only to discover that it was a live radio station that was discussing the exact topic I was working on in my Story Braid! Luckily, I was able to tie together the radio show's broad topic (which was the need for Tiny Home/Micro Apts as a solution for local homelessness) into my BHAG topic of developing healthy communities (ie workforce housing, mixed use/zoned, walkable/bikable, eliminate food deserts, nontoxic development materials). I had 70 seconds to do the "off the top of my head" sort of thing. So they talk show host told me to hold on through the break, and when he went to a commercial, he asked me to send him my info; he wants to have me on his show.
That has happened frequently before so I was not surprised. But now I'm seeing this opportunity through a different lens, now that I'm in this Stages program.
Here's my question: It's about alignment. My BHAG (which I mentioned relative to my doctoral research in my 70 seconds) is not what I am directly working on to generate money. (I am a real estate wholesaler, rehabber and developer of modular homes, and operate a coaching/mentoring program for aspiring real estate investors.) So when I identified my target market, I'm stuck on policy makers (BHAG) or my coaching students (what I do now to generate money)? This is super important because you've got to get the foundation correct with precise clarity and I'm just perplexed.
Advise/guidance would be super helpful! Thanks in advance.
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Hi Pat and Pete,
Thanks for a week full of in-depth content. I have two questions that I hope you will cover during tomorrow's coaching call.
1) Would it be possible for the Modules to be released on Fridays after our coaching call from the previous week, in order to give us a full week (including the weekend) to really go through the materials and complete all of our action steps (worksheets) in a thoughtful and comprehensive manner, as well as have questions prepared for our coaching call the following week? I find that a lot of our assignments require focused attention and time, especially these first few weeks as we craft our signature talk and having only 4.5 weekdays prior to our coaching call to go through the materials feels rushed.
2) Since we don't have access to future week's assignments, I wanted to get some clarity as to the assignments we were given this week with respect to crafting the 4 components of our Story Braid. By tomorrow are we to have an outline written out for each portion or are we to complete the entire talk word for word by tomorrow?
3) As we draft our signature talk, will we have the opportunity for either of you/both to review it and help us edit and/or revise it to make sure that it follows your methodology and has the impact needed for the audience to want to engage with us after the fact?
Thanks in advance for your help through this process and for hopefully answering my questions this week!
Farah
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Hello! What is the selection process for choosing the Speaker for the 2020 10X Conference? Will we ultimately be submitting our talk via written or video format? I’m curious on how that process works so that I/we can plan for it, I’m sure there are students here that are looking forward to the chance of being on the 10X stage next year. Thanks in advance, I’m thoroughly enjoying the course! #10X
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Quick Question: Could you give us tips on how you figure out the 3-4 topics you will cover during the presentation?
I am a social media marketer and I am having a hard time figuring out great topics/content.
Thanks a lot
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Have you found any difference in audience engagement or sign ups when using a universal lesson vs story more directly related to your product suite? If there is a difference, which provides more engagement/sign ups?
As an example, a product suite of business consulting services. Universal lesson on using the right tool for the job vs business example of selecting the right resource or project to focus on?
Does combining them work best? Similar to Jim Collins “right people on the bus” analogy.
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Are we making a story for every product? Then once we get into the speech, do we say a different story gearing to the specific product?
I help young professionals become financially independent through education and services. I can say my story about ME becoming financially independent and wanting to quit my $120,000 corporste job... but I might be selling a Credit Building e-book... would I then say a different story of how I was a VICTIM of this consumption economy without credit education?????? VOTE THIS UP PLEASEEEEE!!!!0 -
Thank you, this is a great course. It has been built in a very clear, motivated and effective way to re-draft my presentation and to bring it to a new level.
Also, you guys, Pete & Pat, are perfect examples of presenting your expertise in a calm and professional way that it is just easy and interesting to follow. When one knows what to do, it is easy to teach it to others. That's great!
QUESTION 1. Would you have a by-the-book presentation example that is built the way you teach it here?
QUESTION 2. Can you recommend a company/a person who could do the technical part of automatic emailing system etc.?
QUESTION 3. I used to manually collect email addresses, names and telnos in the events but what is an app that the audience can click onto while listening to my talk? Just in my website or an app?
QUESTION 4. The HANDS part: how do you make sure that the audience leaves their contact details?
I have been coaching business people on business style issues for ten years in Finland, and this program today made me structure my talk in a completely new, much better, way. Great thanks!
Tuija Kauppinen, Professional in Business Style, COACH, STYLIST, MOTIVATIONAL SPEAKER
Ps. I enclose my BHAG
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Thanks for the amazing content! Would also like to have it available over the weekend- this was A HEAVY section for a beginner. I've spent the last two days straight on trying to put together a talk from start to finish because I haven't had the time before then to get started on it. The questions I have:
1. A lot of speakers connect with the audience by saying something about the people and their city, compliment the producers of the event, or tell a funny, short, relatable story. Do you think this is a waste of time considering we only have 5 minutes to get their attention? If we are to incorporate these tactics, how much time should we limit it to?
2. Pat, did you mention that the hand and closing heart is to be about 5 minutes long? Is there a time we should limit it to?
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Can we get an example of all your methods in action? I was trying to find one of Pete Vargus's talks on YouTube to reference your methods in action, but was unsuccessful :( I'm a visual learner and it would help so much to see examples.
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STORY FRAMEWORK: There is an opening heart story and a closing heart story... are they different stories that we craft or does it just reiterate the Opening heart story?????? VOTE THIS UP PLEASEEEE!!!!
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Hi all, someone else in here asked if you could recommend a company to help with the email follow up and online marketing systems. I can help with that, I would love to help everyone in this group with the automatic email follow and the systems for them to engage with and sell their products via online marketing.
Is there a way you can connect me with the person who asked for help with that, and anyone else who needs help?
I want to help make sure everyone in this group has everything they need to be successful, and I know that the online marketing and automated email systems is not going to be a big part of this course, and it is something people need to know.
My email is aj.magicmedia@gmail.com for anyone who will need some advice or assistance with setting up their online marketing and email systems!
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Two questions -
WIth the linear path and serving different audiences, How do you draw the line between being too general in who you are trying to sell to, how specific and exclusive you are with who you are trying to sell your solution too?
Also, how do you advise telling your story, ordinary and extraordinary, if you are not someone who has walked in your clients shoes? For example we help our clients achieve their goals with digital marketing and helping them create online educational products. So if we are helping a doctor for example, I can't say "I was a normal doctor just like you, then I discovered THIS"....I guess I could just refer to a past client that was in their shoes?
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I’m offering a coaching program to quickly overcome sugar addiction and binge eating (chronic overeating). My open heart story is about my experience as a food addict. I should tell the audience that I overcame it right there so that they know I can help them, right? And for my closing heart story I could share a story that shows how my life is free from food obsession.
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When you say that we should speak the language of the target, is that in our ordinary & extraordinary stories or throughout the teaching portion of the talk?
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I'm thinking about the short and long term action steps to give to the audience during the Hands portion of the presentation. How do I know I'm not giving too much, so that they are still thinking about diving into the long term plan from me? For an example, my BHAG is to help 1,000 entrepreneurs create, market, and sell their online educational products so they can make a huge positive impact in the world and in their own lives. In the presentation, I want to give them ideas that can help them think about their branding and getting organized in their content plan. I want them to feel prepared, but they also may see this as a big project and may want to put off the long-term action plan of actually getting their products launched. We help them with all of the branding and content writing after they get started with those initial action steps, but after introducing these big topics, how can I deliver urgency for the rest of the marketing and sales plan that we also build and implement with them for the long-term sign-up? So basically, I want to give value but not overwhelm them so they are ready to dive in for more.
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I feel like my ideas are too small, mainly focused on a product that I sell through MLM. Should I craft my presentation for that or create a more generalized one?
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Do you specifically mention the short and long term solutions during the talk or is it something that you leave up to the audience to determine on their own?-1
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I’m very conflicted on what to choose to focus on. My fiancé and I are entrepreneurs. We both have our own company’s, he’s company is providing for our family of five. I stepped away from my company, cause it was to hard to fit in with our 3 kids. Our youngest is 11months, 3.5 years and 9 years old.
After listen to your amazing content. I’m conflicted in picking a path. There’s two paths I see. One is: I’m a singer, passionate about motherhood and health etc I could create great stage contact and products over time. The other path is not my passion but my previous business that I could switch to an on line concept which would fit with my family. We have the logo, DBA, Websight, Yelp, 5 star reviews etc. The thing is, my company life changing for people. It’s a lice company. I do solve their problems but it’s simple. It’s not life changing it just helps them get rid of lice. My other path is more my passion. Nothing has been created but it can be developed by me. It would take longer but it will change peoples lives.
Thank you,
Theresa0 -
I'm a scientist turned musician. Right now I have a product that is specifically directed at musicians and helping them build a music teaching business. My talk is more about living your passion and building a business around your passion ever if you aren't qualified for it like I was.
Should I remake my product so that it's more general and not specifically directed at music teachers and musicians since service businesses share a lot of systems and strategies.
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